School of Business Administration

Accreditation Level

The Bachelor of Science in Business Administration major in Marketing Management provides a comprehensive set of courses that focuses on specific areas of marketing, which includes: e-commerce, marketing research, price strategy, retail management, product/brand management, sales and distribution management, professional salesmanship. These courses help the students to develop skills, knowledge and abilities to become the new generation of marketing experts.

Accreditation Level

The Bachelor of Science in Business Administration major in Financial Management provides a platform for students to grasp financial concepts and theories.  Specifically, this program enables students to learn about banking and financial institutions, monetary and fiscal policies, public finance, capital markets, venture capitalism, investment and portfolio analysis and financial reporting and analysis. Upon completion of these courses, students will be able to make sound financial analysis that could help business firms make informed business decisions. 

Accreditation Level

PACUCOA Level III Accredited

The Bachelor of Science in Business Administration major in Operations Management is a field of study that is concerned with attaining organizational efficiencies. Strategic operations management, operations research, environmental management system, inventory management and control, project management, costing and pricing, logistics management and facilities management are some of the specific courses that students should enroll in.  After completing the course, students will understand the impact of achieving economies of scale, economies of scope and maximizing organizational resources to operational efficiencies.

Accreditation Level

The Bachelor of Science in Business Administration major in Human Resource Development deals with cultivating the most important asset of an organization—its employees.  Students enrolled in this program will learn about administrative and office management, recruitment and selection, job and work design, training and development, crafting a benefits and compensation package, labor relations and labor law. Upon completing the program, students are equipped with the knowledge on how to enrich the human resources by providing frameworks and processes that make work challenging and more meaningful.

This program meets the minimum requirements of CHED and complies with the Philippine Financial Reporting Standards (PFRS) as adopted from the International Financial Reporting Standards (IFRS) and the International Federations of Accountants (IFAC) and at present is at Level 6 of ASEAN’s Philippine Qualifications Frameworks. It deals with the joint/mix applications of knowledge in accounting, finance and COMPUTER skills in the context of the business.